Justin Lin, who has directed four The Fast and the Furious movies, co-founded a production company, Bullitt. He was joined by the former COO of Caviar, an international production company, Todd Makurath, and with the Russo brothers, who co-directed Captain America: Winter Soldier and several upcoming Marvel films. Their mission statement is to be a branded entertainment production company. What that really means is that they’re creating content for advertisers of any sort—including a new, live action short that will debut this week at Google I/O.
Check out the article on Fast Company